Saturday, February 4, 2012

Journalism in the South by Southwest

In order to keep up with journalism ethics, one must keep up with the changing landscape of the field. That's why South by Southwest's interactive festival may be the perfect place for you to be this spring.

Recently, South by Southwest (SXSW) announced their schedule for the 2012 festival and included in the 5,000+ events are 5 panels focused on journalism.

For those of you unfamiliar with the festival, SXSW is hosted in Austin, Texas and features conferences in film, music, and interactive. SXSW Music is one of the largest music festivals in the United States and SXSW Interactive has attracted a strong following among journalists as well as web creators and entrepreneurs with its focus on emerging technology.

Some of the events have yet to be announced but will be updated closer to the conference's opening date of March 9, 2012.

Some of the journalism panels include Big Ol' Baby Boomers = Public Media FAIL and Open Web, Open News: Reporters & Developers Remix.

The initial panel discusses the tension that arises between the digital natives working towards innovation as the baby boomers are working to stay buoyant during these uncertain times. Questions the panel considers include: Are the decisions made by the older generation too safe and what themes of conflict are emerging between the two generations across organizations?

The latter panel discusses the innovations that occurs as news organizations are moving their print and broadcast past into a new era of all-web reporting. The conversation will address: How do we bring the best practices of both disciplines to bear on the other? How do we broaden the scope, spread the code, and create real impact?

One panel that may seem of interests, especially to CIME's J-Ethinomics participants is the panel It's Not News, It's Business. The main topic discusses strategies journalists and media entrepreneurs alike must figure out how to make a product that serves the public and meets the bottom line. As this panels features presenters from The Washington Post, Nieman Journalism Lab, IDEO, and Good Magazine, it would be interesting to compare notes on J-Ethinomics findings with those presented from this panel.

Other notable journalism panels include How Comics Journalism Is Saving Your Media and Storytelling Beyond Words: New Forms of Journalism.

As the field of journalism is taking a drastic shift in the 21st century, it is important to keep up to date with these changes as ethics is shifted as well.

Will you be attending the festival or have you attended in the past? Please comment below with your thoughts.

For a full list of SXSW's schedule visit:

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